Achieve your business goals:
The Business Case for Strategic Brand Communications.
Every marketing decision is an important business decision. Whether you seek to launch a new product or service, strengthen a channel, enter a new market or take share in a new territory...this overview of case studies provides valuable insights into successful strategic marketing programs.
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Case study: Entry into New Markets
Learn how the Precast Concrete Institute captured 15 multi-million dollar project leads with insight-driven communications.
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Case study: Successful Product Launch
See how Siemens cracked the code into a competitor-owned market, grabbing 4000+ leads and the highest-ever booth attendance.
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Case study: Taking Market Share
Discover how New Millennium realized a growth surge from #4 market position to #2 in less than two years by aligning its brand value.
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Case study: Faster-to-Market
ExpressYard takes the fast track with a branding program delivering a 200% increase in customer base with revenue growth up 130%.
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Case study: Channel Sales Growth
Hear how Allied Tube and Conduit chimed in with a unique POP and added 8000 contractors and new distributors to its channel.
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Case study: Increased Customer Conversion
Watch branding come alive as Powers gains 30% increase in fixture sales and 54% increase in system sales in the first 9 months.
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Case study: Global Branding
Knowles rings up 17% sales growth in the first year with a global brand identity program designed to engage electronics OEMs.
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Case study: Challenger Branding
See the standout communications program that defined Communications Supply Corporation's unique business advantage and helped the company grow to #1.
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