Brian is a storyteller disguised as a copywriter. He specializes in translating the language of industry into something insiders and laypeople alike not only understand but also feel. Whether he's turning a white paper into a blog that speaks to engineers or crafting a social post that stops executives mid-scroll, he creates the stories that make people care.
Brian's work has appeared on sports pages of major metropolitan newspapers, B2B magazines, social media for one of "Big 4" banks, and digital channels for clients of all sizes and industries. He has led editorial teams, built brands' social presences from the ground up, and managed voices that influence thousands.
With Centrifuge, Brian's writing grows audiences, drives engagement, and simplifies the technical. He optimizes web copy for SEO/AIO, blogs about multimillion-dollar construction projects, and shapes social media content for brand loyalists and potential followers.
I make the industrial human, the abstract tangible, and the complicated simple. That's what writing is—it's not about selling something. It's about revealing something true.