Creating a brand presence at local, regional, national, and international industry trade shows takes a huge commitment. Virtual events place a whole new set of requirements on you. Make sure your investments pay off. Careful planning and team training, pre-show announcements, and post-show follow-ups help ensure you succeed. And when it comes to your booth, whether it’s physical or virtual, one thing is for sure ... your brand message better be clear, and it better be concise. You are competing for attention in a highly distracting environment.
Over 400 attendees joined this online product launch for Siemens North America. The streamed event employed green-screen backgrounds, remote presenters, product demonstrations, and customer testimonials. Two expert learning tracks were followed by an in-depth Q&A session.
Clearly defined booth sections draw visitors to engaging points of interest. Well-trained booth staff with application expertise ensure deep customer engagements. Interactive displays and videos capitalize on opportunities with product features, benefits, and case studies.
Modular booth design and interchangeable backlit graphics maximize the effectiveness and usability of this display. Graphic “layering” communicates the endorsed-brand structure. Bold visuals supporting key value propositions help drive customer and booth staff interaction.
Contact us to give your brand the attention it deserves. We can bring impact to your presence and greater returns on your trade show and event investments.